Energetic, gregarious, unpretentious and real are some of the words that describe Alexander. He is a Melbourne based TV personality and presenter, published author, entrepreneur and a multilinguist where he converses fluently in five different languages.
Bringing life and style together, Alexander's main goal is to always be true to himself and to strive to be the best person that he can be. Alexander has over 20 years of business experience spanning over three countries, beginning at the age of 24. From Singapore to the world, Alexander has travelled the globe, gaining invaluable knowledge and behind the scenes experiences which became the foundation for many of his successful business endeavours.
After graduating from the Curtin University in Perth, Western Australia with a Bachelor of Commerce degree, Alexander went straight on and founded his first company at just 24 years old. Under his directorship, the business quickly rose to become one of the country's most profitable companies where turnover was in excess of a million dollars in just under one year of its incorporation.
On any given day, Alexander juggles his time between managing his businesses, filming for television and serving out his other media obligations. Alexander is passionate about life and with everything that it brings. If you do not find Alexander in the gym, he might be spotted along the paris end of Collins St in the City. He confesses to being a shopaholic as he holds firm to the adage of dressing for success. While he enjoys being clothed in designer threads and labels, he still has his feet firmly planted on the ground. Alexander enjoys his private time spent with his mates and family where he conducts readings for them using his prized tarot decks.
In February of 2017, Alexander made his first major TV appearance on the hit reality series "Date my race" produced by film giant Matchbox pictures and broadcasted on SBS Australia. Producers revealed that Alexander was offered the lead role after they had auditioned more than three thousand hopefuls.
However, what was initially thought to be another reality dating program where Alexander would get the chance to meet his life partner on national television, it instead became a roller coaster ride for him where Alexander instantly made headlines around the world for his controversial opinions expressed on the TV show. Overnight, media outlets throughout Australia and from overseas jumped in and sensationalised his opinions which instantly set the internet ablaze.
Alexander's first brush with fame started back in mid 2015 when he was approached by a publisher to write a business book based on his extensive business experiences but Alexander decided to write a compelling tell-all instead. This hence gave birth to his first book, "True Confessions of a Potato Queen" which Alexander took almost a year off from work, to research on and to write. His book was then launched in March 2016 at the "Chillout" festival in Daylesford, Victoria with resounding success.
Available in both the paperback and ebook versions, "True Confessions of a Potato Queen" published by VIVID Publishing, is available on the shelves of all good bookstores worldwide, online or available for a good read at any public library across Australia.
This June, Alexander stars in the highly anticipated TV series "Everyone's A Critic" where producers have described it as an explosive, emotional and educational series on television that all Australians would love. "Everyone's A Critic" is produced by film production giant Matchbox Pictures and makes its debut on Australia's national broadcasting network, the ABC, on 28 June at 8.50pm and thereafter every Thursday at the same prime time slot. Viewers will also be able to play catch up via the "ABCiview" on demand platform.
Most recently, Alexander has returned to University where he is studying for his postgraduate Juris Doctor-Law degree and upon graduation, he has his eyes set on being a Criminal Law Barrister in the Australian judicial system.
Alexander is also writing his second book.
In life, you've got to own what you are and it puts you in a much better place”
Don't crucify me for my opinions just because I have the balls to say it"